As Global Category Marketing Manager for Specialised Nutrition, you are responsible for shaping and driving the global marketing strategy for the infant nutrition category. You play a key role in accelerating brand growth and strengthening our market position across regions, with a strong focus on Greater China as a priority growth market. You define and steer the global brand strategy, ensuring a consistent and compelling brand positioning across markets. By leveraging deep consumer insights and market understanding, you translate opportunities into a robust innovation pipeline. You lead end-to-end product development in close collaboration with R&D, from concept creation and validation to packaging, core assets, and successful market launches.
In this role, you work closely with regional and local teams to ensure global strategies are effectively translated into local execution, balancing global consistency with local relevance. You act as a strategic partner to senior stakeholders and enable markets to deliver strong commercial results. With a strong analytical and commercial mindset, you build solid business cases, manage category budgets, and track performance to continuously optimize results. You collaborate cross-functionally with teams such as Sales, Supply Chain, and Finance to ensure alignment and impact across the value chain.
You operate in a dynamic, international environment and regularly engage with teams in Greater China, including travel to the region, to stay closely connected to consumers, market developments, and business needs.
