Solana, a leading European seed potato supplier, seeks a Industry Relations Manager to build transformative long-term relationships with the world's largest industrial buyers. In this pivotal role, you translate market dynamics into sustainable growth opportunities and serve as a strategic connector across production, sales, and product development.
What are you going to do?
As Industry Relations Manager, you build and nurture high-valuerelationships with global French fry producers. You develop multi-year account strategies,deliver market intelligence, and act as a trusted advisor connecting customer needs with Solana's production capabilities and innovation roadmap.
Tasks and responsibilities:
- Create and manage account strategies that strengthen Solana's market position, driveprofitability, and ensure long-term customer loyalty
- Lead contract negotiations focused on transparency, reliability, and mutual benefit,managing price discussions and supply agreements
- Deliver market intelligence on availability, capacity, variety performance, and cultivationinnovations to internal stakeholders
- Coordinate collaboration between production, planning, and product developmentteams to align supply forecasts with contractual obligations
- Act as internal ambassador for customer needs, contributing insights to variety strategyand product innovation initiatives
- Support Solana's international expansion into emerging markets such as India, China and South America
The offer
Join a dynamic, growth-focused organization where your strategic contributions directly shapethe future of the global French fry industry. Solana fosters an international, collaborativeenvironment with strong emphasis on innovation, sustainability, and long-term partnerships.
- Competitive salary plus performance bonus and comprehensive benefits package
- Significant investment in professional development and industry certifications
- Collaborative culture with direct influence on product strategy and business direction
- International work environment with regular presence in the Netherlands and travelacross Germany, Belgium, France, and beyond
Profile
You are a strategic commercial leader with exceptional stakeholder management abilities. Younavigate complex organizational structures and international teams with ease, translatingcustomer insights into internal action. Your communication skills enable you to build trust withC-level executives and production teams alike, while your analytical mindset balances strategicvision with operational execution.
Job requirements:
- Minimum five-seven years of experience in B2B key account management or partnershipdevelopment, preferably in agribusiness or food processing
- Deep understanding of supply chains with proven knowledge of seed potatoes, potatocultivation, or French fry processing
- Demonstrated expertise in multi-year contract negotiation and strategic sales planning
- Ability to conduct market and supply chain analysis, including availability forecastingand capacity planning
- Fluency in English, with proficiency in German and/or French highly valued
- International business experience with comfort working across multiple Europeanmarkets
Location
Emmeloord
Solana ranks among the top five players in the global French fry industry, supplying premium seed potatoes to major processors across Europe and beyond. With a strong foundation in Germany, the Netherlands, Belgium, France, and the UK, Solana combines agricultural expertise with international ambition. The company invests significantly in innovative potato varieties, sustainable cultivation practices, and strategic partnerships with industry leaders
